jcpenney salons shearshare partnership 2023

JCPenney Salons and ShearShare Announce Innovative Partnership to Empower Local Stylists with Flexible Workspace Solutions 

Technology partnership unlocks economic mobility for beauty and barbering professionals


McKinney, TX, September 18, 2023 – ShearShare, the pioneering platform for salon and barbershop space rental, today announced a groundbreaking partnership with JCPenney Salons, a recognized leader in the beauty industry. This collaboration aims to provide local stylists with the support and flexibility they need by offering convenient workspace solutions within JCPenney Salon locations nationwide.

The beauty and salon industry has undergone significant transformation, with an increasing number of stylists embracing a more flexible and independent approach to their careers. The ShearShare and JCPenney Salons partnership addresses these evolving needs by leveraging their respective expertise to create a win-win solution for both stylists and clients. 

With this partnership, ShearShare’s technology-driven platform will be integrated into select JCPenney Salon locations, allowing stylists to access and book workspace on-demand. This provides an innovative solution for stylists who require flexibility in their work schedules, want to serve clients in different locations, or are seeking to grow their clientele base in multiple cities.

“We are thrilled to join forces with JCPenney Salons to empower professional stylists in a way that aligns with modern trends and today’s hybrid workforce,” said Dr. Tye Caldwell, Co-founder and Chief Strategy Office of ShearShare. “Our mission has always been to support the growth and success of beauty and barbering professionals, and this partnership alongside JCPenney’s legacy of excellence takes us one step closer to achieving that goal.” 

The collaboration will not only revolutionize the way stylists work but also elevate the salon experience for clients by offering a diverse range of services in convenient locations. The partnership is set to roll out in select markets, with plans for expansion in the coming months. Stylists and salon owners interested in learning more about this exciting collaboration can visit https://www.shearshare.com/newsroom/ for further details.

About ShearShare
ShearShare is a marketplace that provides affordable B2B tools to the self-employed stylist–-starting with space to work, portable healthcare, financial tools, and usage-based liability insurance. ShearShare currently has the largest database of on-demand salon and barbershop space rentals and the most affordable leases in the market. Launched in 2017 in McKinney, ShearShare currently serves industry professionals in more than 900 cities. For more information, please visit ShearShare.com.

About JCPenney
JCPenney is the shopping destination for America’s diverse, working families. With inclusivity at its core, the Company’s product assortment meets customers’ everyday needs and helps them commemorate every special occasion with style, quality and value. JCPenney offers a broad portfolio of fashion, apparel, home, beauty and jewelry from national and private brands and provides personal services including salon, portrait and optical. The Company and its 50,000 associates worldwide serve customers where, when and how they want to shop — from jcp.com to more than 650 stores in the US and Puerto Rico. In 2022, JCPenney celebrated 120 years as an iconic American brand by continuing its legacy of connecting with customers through shopping and community engagement. Please visit JCPenney’s Newsroom to learn more and follow JCPenney on FacebookInstagram, and Twitter.

For more information, please contact:

Leah Frazier, ShearShare, leah@thinkthreemedia.com