A message from our CEO
Welcome to the ShearShare SCOOP!
Courtney and I are so glad you’re here! When I received my dual license in cosmetology and barbering 30 years ago, I knew then that I wanted to do something different. Like many of you, I knew that I wanted my business to represent the best the industry had to offer. And now I have the opportunity to give to you what I wish someone had given to me 30 years ago.
With the bi-weekly ShearShare SCOOP, you’ll be the first to
- access real community support plus in-depth interviews with fascinating, hard-working professionals like yourself who are leading the charge everyday in our industry
- get timely mentor tips to help you navigate the ebbs and flows of small business ownership
- have the opportunity to market your business and services to tens of thousands!
- get hacks to help you build your book of business
- access ShearShare news and discounts before anyone else, and
- learn about powerful tools we all need to be successful
This is a safe space. Our entire team has an immense amount of considered care, respect, and appreciation for the industry, and a love for learning. We hope you feel our heart every time you open this email.
Always rooting for you, always rooting for us,
INDUSTRY MENTORS IN YOUR POCKET
Season 2 of In My Chair is back and better than ever!
That’s right, our ShearShare video podcast is back for Season 2! This season, Dr. Tye sat down with award-winning hairstylists, Pinterest’s Head of Inclusive Product, veteran barbers, estheticians, hair loss specialists, makeup artists, and more to dive into the real-life highs and lows of being part of this glorious industry. The first episode of the season features none other than ShearShare’s co-founder, Courtney Caldwell!
Subscribe to our YouTube channel to watch a new episode every Monday. If you missed Season 1, you can catch up here! With every episode, you’ll walk away with business insight, professional tips, and inspiration that will carry you throughout the weeks to come.
NEWS YOU CAN ACTUALLY USE
4 Tips for Operating During an Economic Downturn
Talks of a coming recession can be scary, especially when 93% of small business owners are worried about the U.S. economy experiencing a depression in the next 12 months. But the more you PLAN, the more prepared you’ll be. Here are 4 tips to help you fight inflation now.
How to Scale Your Business Using Facebook and Instagram Ads
If you find that you don’t have enough time to market your small business on top of actually running it, you may be focusing on the wrong thing. Facebook and Instagram ads are a good place to start, though. Do these 3 things to accelerate and automate your sales without overspending time or money.
A Multi-State License Is Closer Than You Think! Here's What We Know + How You Can Help
Great news, ShearShare community! The Council of State Governments has partnered with the Department of Defense (DoD) and a coalition of state boards of cosmetology to support the mobility of licensed cosmetologists through the development of a new interstate compact. This additional licensing pathway will create reciprocity among participant states and reduce the barriers to portability and employment. Learn more about this exciting development!
ShearShare Named a 2022 "World Changing Idea." Thanks, Customer Advisory Board!
Thanks to you and our inaugural ShearShare Customer Advisory Board, ShearShare was named one of 18 apps that are changing the world for the better by Fast Company magazine. Visit our request board and let us know of a feature that would help grow and protect your business further. You can also upvote other feature requests by selecting the ^ next to the item. Thank you for being a part of this journey with us as we refuel industry recovery in cities across the nation!
SHEARSHARE SNIP-TIP OF THE WEEK
Hosts, did you know the #2 reason your listing isn’t “booked and busy” is because your calendar is no longer open on the app? Watch this short tutorial on how to update your calendar on the new ShearShare 2.0 so that pros can reserve your space today!
Pros, need help finding the perfect salon suite, spa station, or barbershop chair? Our new concierge team has you covered! Just tell us what you’re looking for, and we’ll get to work matching you to the perfect space.
GET FEATURED IN THE NEXT SHEARSHARE SCOOP!
We are always looking for ways to shine the spotlight on you–our #ShearShareCommunity–and bring free marketing to your front door! So if you’re a host or a pro and would like to be featured in the next ShearShare SCOOP, just email email@example.com with you name, social media handles, and professional photo. You may see yourself in our next newsletter!